Skip to main content
Back to templates
Official template

Welcome Email Sequence

Engage new subscribers immediately with this strategic 3-part welcome email series.
Preview of the Welcome Email Sequence template structure and layout
Documents
Sequence Strategy & Overview
Email 1: The Delivery & Welcome
Email 2: The Value Add (Backstory)
Email 3: The Engagement (Soft Ask)

About This Welcome Email Sequence

This template outlines a comprehensive 3-part welcome email sequence designed to nurture new subscribers or customers from the moment they join your list. It provides a structural framework for the immediate welcome (delivery), a value-add follow-up, and an engagement-focused third email.

Use this template to build trust, set clear expectations, and drive higher open rates for future campaigns. It includes sections for subject line brainstorming, send-time logic, and content placeholders to help you craft a narrative that resonates with your specific audience.

Frequently Asked Questions